
Our Team
The people behind Beer Money Entertainment and the events that bring our community together.
The People Behind Beer Money Entertainment
Beer Money Entertainment was built on a shared passion for music, community, and creating events that bring people together. What started as a love for local music and supporting artists has grown into a series of events that connect musicians, vendors, nonprofits, and audiences across the Carolinas.
Together, Melissa Easley and Froman Howard combine their strengths in event production, media, and music to create experiences that celebrate local talent while supporting meaningful causes.

Meet the People Behind the Scene

Froman Howard
Owner and Talent Acquisition lead for Beer Money Entertainment.
With years of experience performing, producing events, and supporting artists in the local music scene, Froman brings energy, creativity, and a deep love of live music to every event.
From booking talented artists to creating an unforgettable atmosphere for audiences, Froman helps shape the live music experiences that make Beer Money Entertainment events unique. His passion for music and community drives BME’s mission to bring artists, businesses, and audiences together through live entertainment.

Melissa Easley
Creative Director and Event Producer for Beer Money Entertainment and is the owner of Rhythm & Exposure Media.
Through Rhythm & Exposure, Melissa provides the photography, media production, and visual storytelling that bring BME events to life.
From capturing the energy of live performances to creating promotional media and marketing visuals, Melissa helps shape the look and feel of each event. A former educator with a passion for community engagement, she enjoys using music, media, and events to help connect artists, local businesses, and nonprofits in meaningful ways.

Building Community Through Music
Beer Money Entertainment was created to bring people together through live music, community, and causes that matter. From charity concerts and Pride celebrations to education-focused events, BME creates experiences that connect artists, audiences, and local organizations.
As the events continue to grow, BME remains rooted in its mission of supporting local musicians, nonprofits, and small businesses while creating unforgettable live music experiences for the community.

Our Impact
5 community events
100+ vendors supported
Multiple nonprofit partners
Thousands of attendees




Explore our Events
Rockin’ for Rescues
April 26, 2026 • 1pm-6pm • Skiptown CLT • 21+ Only + Pets welcome
Huntersville Pride in the Park
June 14, 2026 • 1pm-6pm • Veterans Park, Huntersville • Family Friendly
Women Rock for Women’s Rights
August 9, 2026 • 1pm-6pm • Resident Culture • Family Friendly
Jammin’ for Education
October 4, 2026 • 1pm-6pm • Starlight on 22nd • Family Friendly
Matthews Pride in the Park
Nov 14, 2026 • 1pm-6pm • Stumptown Park, Matthews • Family Friendly